Newcastle-based band Cage & Co recorded this Christmas song back in October and asked us to come with a concept for, and film a music video for it – the brief being that they didn’t want to appear in the video themselves much.
Based on the single artwork (the sleeping Santa gnome) we started toying with the idea of a drunk Santa and this eventually morphed into the video we made – which answers the question “What does Santa do on his day off?”
We managed to hire an awesome local Santa who did a fantastic job, and shot the video over a couple of days.
The video is out now and the single, “The Best Christmas Ever” by Cage and Co. is available from iTunes, Amazon etc from 1st December.
